MBA with Marketing Specialization
Elevate your strategic marketing prowess with a prestigious EU MBA, unlocking boundless opportunities for transformative career advancements and global impact.
Credentials and Awards by:
The program is accredited by and you will receive awards from the following academic partners:
MBA with Marketing Specialization
Elevate your strategic marketing prowess with a prestigious EU MBA, unlocking boundless opportunities for transformative career advancements and global impact.
Credentials and Awards by:
The program is accredited by and you will receive awards from the following academic partners:
In-depth Analysis, Worldwide Recognition, Complete it with Comfort
A Degree that starts with your needs and completes with your achievements. Crafted by specialists, delivered by MEW’s purpose-built LMS, you have it all.
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The executive courses are summarised in a way that avoids information overload while achieving the learning outcomes.
Case Studies that Speak
The learning in these courses is supported by industry scenarios, so you can connect every topic and apply it right away.
Fully Assignment Based
With just a few weeks of commitment, the executive courses are a perfect partner for your work-growth balance. So Start today so you finish it before you know it.
- European Qualification
- Online Library
- Lifetime Learning Access
- Dual Certification
- 24/7 Tutor Support
- Assignment based
- WES Approved Qualification
- WHED Listed Qualification
About the Programme
Skills this course bring:
- Marketing Management
- Consumer Bahaviour
- Management
- Business Leadership
Credentials and Accreditations
About International European University - Ukraine | Malta
A University at the heart of Europe, accredited by Malta Higher Education Authority.
International European University is the new, modern European-level University. The mission of the University is to take the Ukrainian education, science and culture to a completely new level of high quality in order to integrate into European and world association.
At the moment, all conditions for teaching students have been created at the International European University. There are following specialty programs are available: Medicine, Management, Management and Business-Administration, Business-Administration, Economics, Information technologies, Computer science, And other programs.
The IAU programmes carry accreditation and recognition from the following bodies:
- Ministry of Education and Science of Ukraine
- National Agency for Higher Education Quality Assurance (NAQA)
- AACSB - Association to Advance Collegiate Schools of Business
- ENAI - European Network for Academic Integrity
- EAIE - European Association for International Education
- EUA - European University Association
The Degree issued for this program is accepted and approved by:
- World Education Services (WES), Canada
- World Higher Education Database (WHED), UNESCO (https://www.whed.net/institutions/IAU-030159)
Master of Business Administration (Marketing)
About MEW School of Leadership -
MEW School of Leadership is a London-based leading global online business school offering fully accredited, self-paced, flexible and assignment-based;
- Accredited Online Degrees,
- Pathway Programs Master's and Bachelor's levels,
- Short Certified CPD Courses,
- UK University progress UG and PG Diplomas,
- Executive & Corporate Training.
In management, administration and professional areas via blended and online learning models. We are one of the top schools for Online MBA, Masters Degrees, Executive Education, Corporate Training and much more. MEW School of Leadership is transforming Leadership thought and practice in the UAE, UK and beyond."
MEW School partners with world's best universities and awarding bodies to bring accredited an globally recognised qualifications at your class or screen.
Level 7 Certificate in Marketing
International European University
Master of Business Administration (Marketing)
MEW School of Leadership
Level 7 Certificate in Marketing
Learning Modules/Units
Unveil the valuable lessons and practical skills that you'll gain throughout this course.
What's included
5 e-Lectures
1 Graded Assessment
This unit provides an in-depth understanding of leadership's key principles and practices. This will enhance the individuals’ knowledge, skills, and attributes to effectively engage in the role and responsibilities required of an effective team player and leader. Being proactive in innovation and improvement will inform strategy and business planning within the organization.
- Understand leadership concepts, approaches, and their importance in strategic management.
- Compare leadership roles in workgroups and teams and their influence on formal and informal groups.
- Analyze leadership power, ethics, corporate responsibility, and sustainability trends.
- Assess organizational effectiveness and propose leadership strategies for success.
- Explore leadership development and evaluate strategic leadership effectiveness.
What's included
10 e-Lectures
2 Readings
2 Micro Assignments
1 Graded Assessment
The unit aims to equip learners with the practical, technical, and methodological skills to conduct independent research for their research. It recognizes that conducting research requires developing specific and generic research skills, including understanding the research design process, different techniques for conducting research in business and management studies and appreciating the ethical and social implications of undertaking high-value research. This unit will enable learners to develop a critical awareness of key research skills as researchers and/or intended practitioners.
After the successful completion of the module, you will be able to:
- Critically evaluate research approaches and understand their influence on data collection.
- Justify research design, strategy, and methods, and choose appropriate data collection methods.
- Perform data extraction, transformation, and loading into software like SPSS.
- Identify variables and develop/test hypotheses with suitable statistical tests.
- Evaluate and apply qualitative research approaches and analysis techniques.
- Understand and address research ethics and ethical issues in data processes.
- Conduct qualitative and quantitative data analysis, report findings, and identify analysis limitations.
What's included
5 e-Lectures
1 Graded Assessment
The International Business Management module is designed to provide learner with a comprehensive understanding of the complexities and dynamics involved in conducting business on a global scale. This module covers a range of topics essential for navigating the challenges and opportunities in the international business environment.
What's included
11 e-Lectures
1 Graded Assessment
This unit aims to develop learners’ understanding of how effective strategic human resource management supports the achievement of organizational objectives in different contexts. Learners will evaluate the contribution of strategic human resource management and the application of leadership and management theory for organizational benefit.
- Understand the role of management of human resources.
- Be able to create a human resource plan for an organisation.
- Understand the role of legal and ethical issues in developing human resources policy.
- Be able to plan and develop human resource strategies.
- Understand HRM approaches within organisations and their relationships with organisational performance.
What's included
11 e-Lectures
1 Graded Assessment
This unit aims to develop learners’ understanding of strategic and change management models, as well as the ability to review strategic plans, propose strategic options, create implementation plans, and lead organizational changes.
- Be able to analyse key external influences on an organisation’s strategy.
- Be able to appraise strategic options for an organisation.
- Be able to evaluate various tools and approaches to a strategy implementation plan.
- Be able to develop and implement a strategic organisational change management plan.
- Be able to monitor and control the implementation of strategic plans.
What's included
8 e-Lectures
1 Graded Assessment
This unit aims to develop learners’ understanding of research principles, including formulating research proposals, literature reviews, referencing, data collection using interviews and surveys, questionnaire design, statistical analysis using SPSS, qualitative data, and methods for concluding the analyzed data.
- Critically analyze the concepts, features, and importance of cost accounting and apply costing tools to improve pricing systems in an organization.
- Analyze financial statements, recommend decisions using financial ratios, and provide strategic portfolio suggestions based on financial analysis.
- Evaluate budgetary targets, develop a master budget, and critically assess budgeting processes within an organization.
- Assess the need for and sources of short-term working capital and long-term funds, justifying choices based on cost and risk.
- Apply financial appraisal methods to evaluate investment projects and justify strategic investment decisions using relevant financial information.
What's included
1 Graded Assessment
This unit aims to develop learners’ understanding of the concepts, methods, and technical aspects of strategic marketing and the challenges associated with marketing in today’s business environment, including how a strategy combines product development, promotion, distribution, pricing, relationship management, and other elements.
- Critically evaluate the nature, purpose, and processes of strategic marketing, applying key concepts across various organizational contexts.
- Develop SMART strategic marketing objectives and assess the external, competitive, internal, and stakeholder environments of an organization.
- Explore and evaluate market segments, and design differentiated brand positioning for targeted segments.
- Assess the significance of the integrated marketing mix and design an effective marketing mix while analyzing its relationship with the product lifecycle.
- Analyze the role of branding, its integration with brand positioning and management, and how branding strengthens a business or product.
Program Details
Accreditation
This course has been duly accredited by and is delivered in partnership with our accreditation partner, Girne American University, Northern Cyprus.
The IAU programmes carry accreditation and recognition from the following bodies:
- Ministry of Education and Science of Ukraine
- National Agency for Higher Education Quality Assurance (NAQA)
- AACSB - Association to Advance Collegiate Schools of Business
- ENAI - European Network for Academic Integrity
- EAIE - European Association for International Education
- EUA - European University Association
The Degree issued for this program is accepted and approved by:
- World Education Services (WES), Canada
- World Higher Education Database (WHED), UNESCO (https://www.whed.net/institutions/IAU-030159)
Entry Requirement
A bachelor's degree or at least five years of managerial experience.
A student would need at least a bachelor's degree from an accredited UK university or equivalent qualification in case the qualification is achieved abroad for the standard admission route; however, there could be a chance given to students who have a proven record of at least five years of managerial experience in the respective field of the degree applied for. This will be assessed on a case-by-case basis, and it is the university's discretion to accept or reject any application based on the experience certificate provided.
Required Documents:
- High School Diploma/Certificate
- Evidence of English Competence: TOEFL, IELTS, or equivalent if available. If not, then the candidate will be tested upon admission at MEW School.
- Bachelor's Degree Certificate and official transcripts: An appropriate bachelor’s degree or its equivalent and official transcripts or academic records for all university-level studies have been completed. OR Five to Eight years of Managerial Experience: The experience letter for this purpose must be stamped and signed by proper authority with a clear start and end date of the experience.
- Recent updated CV/resume/portfolio
- Academic Reference Letter
- Professional Reference Letter
- Photocopy of Passport/ Any Government issued ID
Certificate
Upon the successful completion of all the learning outcomes and passing the assessment criteria, the student will be awarded the following credentials:
- Certificate 1: Level 7 Certificate in Marketing, awarded by MEW School of Leadership
- Certificate 2: Master's degree certificate and transcript awarded by International European University.
The Degree issued for this program is accepted and approved/listed by:
- World Education Services (WES), Canada
- International Association of Universities - World Higher Education Database (IAU WHED) - UNESCO
Career Outlook
The Master of Business Administration (MBA) in Marketing positions professionals for a dynamic and rewarding career path, supported by authoritative sources and a focus on contemporary marketing strategies:
Overall Career Outlook: The MBA in Marketing is a strategic career investment, reflecting a significant increase in demand for skilled marketing professionals who can navigate the complexities of the modern business environment. Renowned sources such as Harvard Business Review and the U.S. Bureau of Labor Statistics underscore the pivotal role of marketing expertise in driving business success.
Job Options: Graduates are well-equipped to pursue diverse roles within the marketing landscape. Opportunities include Brand Manager, Marketing Director, Digital Marketing Strategist, and Chief Marketing Officer (CMO), aligning with their specialization in Marketing.
Employment Opportunities: Projections from leading business institutions and industry reports highlight a robust demand for marketing professionals. Opportunities abound in various sectors, encompassing traditional and digital marketing, market research, advertising, and public relations.
Salary Statistics: The median salary for professionals with an MBA in Marketing is highly competitive, surpassing industry standards. Global salary surveys and industry analyses indicate that marketing professionals earned a median annual wage exceeding $120,000 in 2023, showcasing the lucrative nature of the field.
MBA Advantage: Possessing an MBA in Marketing positions individuals for influential roles such as Chief Marketing Officer, Brand Strategist, and Marketing Analytics Manager. The program's emphasis on strategic marketing management, digital marketing trends, and consumer behavior equips graduates with advanced skills, making them highly sought after in the competitive business landscape.
Source:
- Harvard Business Review. (2023). The Future of Marketing: Trends and Insights.
- U.S. Bureau of Labor Statistics. (2023). Occupational Outlook Handbook - Marketing Managers.
- Global Marketing Salary Survey 2023, Marketing Professionals Association.
Note: Salary statistics are based on estimates and may vary depending on factors such as location, experience, and industry specifics.
Workshop
Online face-to-face workshops will be conducted where practical applications of the topics discussed will be explored. Our faculty will facilitate and supervise the workshops, and an invitation for the same will be sent at least two hours before the invitation date. These workshops provide a complimentary learning opportunity for students to learn more practically and in depth from the faculty or fellow learners.
Show Certificate on LinkedIn and Elsewhere:
Show Certificate on LinkedIn and Elsewhere:
Shine in your league, outclass peers and showcase the new YOU. Show your acclaimed certificate on LinkedIn and other social media, and take pride in your achievements with MEW School of Leadership.
Meet Our Learners
Campus-grade Learning at Your Screen
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Learn as you schedule
Learning Always Waits for You. Choose What to Learn and When
With our in-portal study hour scheduling, you choose when you have time to learn so you keep working and learning at the same time without losing any track.
Alumnus for lifetime
Enjoy lifetime access to Our MEWBook Learning Portal
When you enrol for our courses, you create a forever bond with our community of great people. Learn with them, participate in research, and attend industry webinars. And, of course, you have lifetime access to the learning material - Even future learning updates.
Choose the format that suits you
Blended - Fully Online - or Even a Semester at Campus
Explore the program information to know what you wish for. You can choose the program delivered fully online, Blended with live webinars, or even choose the research semester at the awarded University Campus. Or just join the Graduation Ceremony with the on-campus students.
Learn from lectures, apply in assignments
Submit Home-Based Assignments and Graduate
Graduating is as easy as you would wish. Go through our amazing lectures, explore topics with referenced material, practice learning with assignments, and pass. Once done, order your Degree at a preferred address.
Academic Excellence
We believe in quality learning of meaningful qualifications that put you where you wish to be.
Premium-Plus Support
With in-portal tutor chat, Dedicated advisor and you-centered corporate strategy, MEW School claims the best student support envy of the industry.
Trusted Technology
Encrypted hashes, digital signatures and custom-built platforms, along with a commitment to data privacy and safety, you are in for a secure experience.
Affordable at Large
With at least a 50% tuition fee reduction, that too for the highest quality content and global accreditation, we put learning before business.
Case Studies that Speak
Our learning is complimented by our industry leading focus on learning-with-cases.
Learners as Partners
With focus on long term commitment with life-time portal access, MEWFellow Alumni Association and Open Alumni webinars, we look for a partner in every learner.
Explore our learning technology
MEWBook – Immersive Learning Experience Portal
Our intuitive learning management system is designed to ensure smooth learning with us, making the course completion your ultimate goal.
Simple in design, Sophisticated in function
Manage your learning and your time
Stats to keep you going
Every bit personalized
Key Highlights of MEWBook
- Fully immersive course content
- Interactive assessment to appraise your journey
- Library access for more in-depth learning
- Take notes of what and when it clicks
- Learning Progress Statistics at a glance
- In-portal notifications to keep you on time every time
- Certificate and Student ID download
- Students Community Discussions
- In-portal study support
Meet Our Learners - Measure Our Impact
To be honest, I was looking to get the degree to clinch the promotion I had in front of me, but when I joined the program, I realized how essential it is to learn with MEW School of Leadership it not only enhanced my capability as an engineer, but also as a professional that can now deal with complex problems in a much more better approach.
Taj Wali
Pakistan | MSc Industrial Engineering
As a student from Nigeria, MEW, School of Leadership is not just focused on quality education, but also on the needs of students that wants to learn in a different way and wants to take out something practical from the learning to enhance our careers. Thanks to MEW School of Leadership I can see a transformative change in myself.
Julius Abayomi Awofodu
Nigeria | MBA Business Management
My program Mba with the has been one of the most comprehensive challenging and informative educational experiences. The program really convinced me to take my business in a new direction and enabled me to implement my plans for the future.
Muahmmad Waqas Nazar Tiwana
Pakistan | MBA UK
The program totally enhanced, my thinking about managing organizations and how to approach your business strategy. With MEW School of Leadership, I'm able to drive my business growth and launch new products also.
Adnan
Pakistan | L7 in Strategic Management and Leadership
